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Claude Design Tips: How to Stop AI Landing Pages From All Looking the Same

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Source: Author You can spot most AI-made landing pages in a second: a purple-to-blue gradient, Inter everywhere and a rocket emoji on the button. So when Claude rebuilt one with warm cream paper, a high-contrast serif headline and a terracotta accent, it felt like a real upgrade. It even scored 100 out of 100 on a linter that checks the page against its design tokens. Then came the twist. Anthropic's own frontend-design skill, the one Claude loads for this kind of job, now lists that exact look among the defaults to avoid, along with numbered 01 / 02 / 03 markers, eyebrow labels and the big-number hero. The full article shares eleven habits for designing with Claude, tested on a made-up cash-forecasting product called Tallyhaus. Here are the main ideas. Why AI design keeps drifting to the same look Anthropic calls the cause distributional convergence . A model samples from patterns in its training data, so a vague brief lands in the safe middle. Ban the old tells and it moves to...